Daily Post. 18. Sweet.

This is the packaging for a baking company called Sweet, and the packaging for it is absolutely adorable.  the color palette is quite superb. the light baby blue, salmon, creme, and dark brown is a wonderful combination and I have actually used the blue/creme/brown combination before in designing of my personal website.

their branding is also really very cute. a mixture of different color combinations in the shape of a flower/sun. very simple, but effective. the cursive 's' in sweet is a nice simple touch but it feels kind of out of place when the rest of the word is in script(not cursive).


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