I love this woman. All of her work is amazing and it is all hand-done. She has done work for everyone from Tiffany and Co to GQ to Target. This is nice design in a world full of triple stroked letters and gradient-ed-to-hell illustrations. Her work has soft color palettes, hand-drawn lettering, and a very successful feeling of retro. All the main-stream packaging and design has gotten so heavily over done. Everything is decked out in 5 different colors, 10 different stroke weights, and 20 different gradients. Her work is a breath of fresh air in the design world. Her color choices are impeccable, all type is original. Drawn by hand and then scanned into the computer to be turned digital. The designs themselves are simpler, and very aesthetically pleasing.